UX Audit
Don’t count on your luck, count on solid UX/UI research
The requirements are growing
The level of awareness and expectations of users is growing.
How to cope with the pace of those changes?
How to find yourself in the endless maze of information?
What if we actually knew what our customers / users really want?
User Experience Design comes in handy when researching users and their behavior. It is an area that is gaining more and more popularity all over the world. Because if we are to do something, it's best to do it wisely..
What is a UX audit?
It is an assessment in terms of usability, convenience of use and the diagnosis of key errors that make it difficult or impossible to use the website.
An audit is carried out to check how the website works and whether it fulfills its purpose.
It allows you to locate key errors that make it difficult or impossible for the user to achieve the purpose of the website (e.g. making a purchase, filling out the contact form, etc.). By improving them, we can increase the conversion rates.
What is UX audit all about?
Detect errors on your website. Places that make shopping difficult or make it impossible for the users to find information freely..
Learn more about the elements that should get highlighted
Find out which texts require modification or greater exposure. Are they understandable and relevant to your target group?
Through the audit, you will improve the processes on the website. You will provide the right information at the right time to your potential Clients.
By eliminating errors, you increase your credibility and reliability online.
Improve communication with your Clients by adapting the materials to your target group.. You will understand their motivations and activities on the site.
Adjust it to your needs
In order for the audit to make sense and give you real benefits, it should be tailored to your needs.
Start by determining the purpose of the audit or a problem on your website. This will allow you to select the appropriate scope and form of the audit.
Full UX audit
- Consultations and workshops, allowing us to choose the right ones together
- Basic website operation analysis (desk research, cognitive journey, and ux test) audit parameters
- Competition analysis
- Analysis of website traffic in selected areas
- Analysis of the website content and its adjustment to the users target group of the website
- Recommendations, also in visual form
- Report with presentation
- Consultation of the audits’ results, after reading the report and our recommendations
Partial audits
Test UX
This version of the audit can be carried out, for example, when we plan changes on the website or when difficulties in navigating the website have been observed.
As a result of such an audit, we will find out what are the most important errors on the website, on which we should focus.
Competition analysis
We can carry out this version of the audit, for example, when we want to find out how our website looks compared to the competition.
As a result of such an audit, we will find out, for example, what solutions work (in this particular business), and how do we look like, compared to the competition (in terms of functionality and design).
Web traffic analysis
We can carry out this version of the audit, for example, when we notice that users fill in only a part of the forms on the site or stop at the registration, or purchase process.
As a result of such an audit, we will find out, for example, which elements of the website are problematic to its users, which functionalities or parts of the website they use most often, and which they do not use at all.
| UX Audit Plans | UX Test | Traffic Analysis | Competition Analysis | Full Audit |
|---|---|---|---|---|
| Consultation with an expert | ||||
| Workshops | ||||
| Desk research - analysis | ||||
| Cognitive Walkthrough | ||||
| Competition Analysis | ||||
| Expert's Analysis - UX test | ||||
| Traffic Analysis | ||||
| Content Analysis | ||||
| Recommendations | ||||
| Visual recommendations | ||||
| Raport | ||||
| Raport with presen | ||||
| Consultation of the audits' results |
What scope of the audit should you choose?
Write to us, our experts will be happy to help you choose the appropriate scope and form of the audit.